Picking up where the Semi Annual Sale left off is the Winter Gear Clearance at Backcountry.com and the Late Season Love Affair at Dogfunk.com . It’s time to clear out the closet to make room for 2010 winter gear, all at up to 50% off. Highlighting the sale is the 2010 Burton line of boots, bindings, boards and apparel at up to 40% off. We also have gear on sale from top selling categories like Women’s Fleece Jackets and Men’s Jackets.

The sale began 3/3/2010 and continues through 3/15/2010.  All creative for these sales can be found in the AvantLink interface. If you have questions regarding these sales please contact me.

Cheers,

Brian Boyd
Affiliate Manager
bboyd@backcountry.com
720-217-3381
Skype Id: brian.boyd79

Brands
Backcountry.com
Dogfunk.com
DepartmentOfGoods.com
Realcyclist.com
Hucknroll.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Bonktown.com
Brociety.com

I guess you can say I’m in the “holiday spirit” today after an amazing turn of events. Long story short the customer service at Backcountry.com is second to none, even for employees.

This turn of events got me thinking about how grateful I am to be working with some of the best affiliate marketers in the biz. Without the drive and passion you have, not only for your websites, but for the love of the outdoors, the success of the Backcountry.com Affiliate Programs would not be possible.

From the whole affiliate crew at Backcountry.com we wish all our affiliate partners a happy holiday season.

Cheers,

bboyd@backcountry.com
720-217-3381
Skype Id: brian.boyd79

Brands
Backcountry.com
Dogfunk.com
Realcyclist.com
Hucknroll.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Bonktown.com
Brociety.com
Tramdock.com

Blogs
Backcountryblog.com
Thegoat.backcountry.com

Check out the 1 cent shipping deals at Backcountry.com, Dogfunk.com, HucknRoll.com and RealCyclist.com.

Backcountry.com - $0.01  2Day Air on all jackets, pants, and footwear.
Dogfunk.com - $0.01Next Day on all Burton jackets and pants.
HucknRoll.com - $0.01 Next Day on all Fox, Troy Lee, and Endura clothing
RealCyclist.com - $0.01 Next Day on all Pearl Izumi, Castelli, and Gore Bike Wear clothing

Text links for each of these have been loading in the AvantLink interface and tagged in the Dynamic Coupon Feed. This is a limited time offer and can end anytime, we’ll keep you posted.

While we’re talking shipping it’s important to know the drop dead shipping cutoffs to ensure gifts are delivered on time. Please check out the schedule below and contact us with questions.

Free – 12/14 @ 3:00PM MST
Standard (Ground) – 12/17 @ 3:00PM MST
3Day – 12/21 @ 3:00PM MST
2Day – 12/22 @ 3:00PM MST
NDA – 12/23 @ 3:00PM MST – MAYBE 6PM (subject to change)

Brian Boyd
Affiliate Manager
bboyd@backcountry.com
720-217-3381
Skype Id: brian.boyd79

Brands
Backcountry.com
Dogfunk.com
Realcyclist.com
Hucknroll.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Bonktown.com
Brociety.com
Tramdock.com

Blogs
Backcountryblog.com
Thegoat.backcountry.com

The Secret Stash (Backcountry.com) and The Stash (Dogfunk.com) sales are back and better than ever. Historically, the Secret Stash is the premier sales event for the affiliate channel in the forth quarter, so don’t miss your chance to cash in.

Backcountry.com is offering up to 25% off on over 10K items, while Dogfunk.com has an inpressive 5K items discounted at up to 30% off. All major brands are included like; The North Face, Burton, Mountain Hardwear, Volcom and the list goes on. It’s no secret product categories to focus on include men’s and women’s jackets, helmets, goggles, snowboards, snowboard boots & snowboard bindings.

Both sites have new on-sale text links, all of which are tagged in the Dynamic Coupon Feed, along with a full line of banner creative. Be sure to give us a shout if you have questions regarding these sales.

Cheers,

Brian Boyd
Affiliate Manager
bboyd@backcountry.com
720-217-3381
Skype Id: brian.boyd79

Brands
Backcountry.com
Dogfunk.com
Realcyclist.com
Hucknroll.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Bonktown.com
Brociety.com
Tramdock.com

Blogs
Backcountryblog.com
Thegoat.backcountry.com

Backcountry.com launches onsite comparative pricing

High-end gear etailer takes the next step in commitment to be the center for gear knowledge

PARK CITY, UTAH (Nov. 09, 2009) — In an effort to inch closer to the goal of being the ultimate center for gear knowledge and to provide customers with the best shopping experience possible, Backcountry.com and Dogfunk.com will be rolling out an onsite comparative pricing test on Wednesday, November 11. The test will include competitive pricing on approximately 20% of the products on the two sites.

Onsite comparative pricing on these stores is a no-secrets way to share with customers the current prices for the same gear on other sites. Sometimes it will be more, sometimes it will be less, but now customers will have all the pricing information they need to make an informed purchasing decision without ever leaving our stores.

Considering the following facts about customer online buying habits, this decision was a no-brainer:

· 51% of customers visit at least four sites before finalizing a purchase

· 36% of customers spend more than 30 minutes, and 65% spend more than 16 minutes shopping around before making a purchase.

· 94% of online shoppers take the time to find the lowest price.

So packaging the research up for them and giving them all the answers saves them time, energy and even money. The intent is to keep customers on the sites and increase conversion rates at the same time.

“We’re all about doing everything we can to give our customers a remarkable experience,” said Dustin Robertson, CMO of Backountry.com. “If we serve up all pricing across competitors’ sites, and team that information with hundreds of user-generated community reviews, we’re doing our best to be the center of gear knowledge for them. When we add this availability of information to our standout customer service and superfast shipping, we hope it’s obvious that we’re working hard for our customers’ business and loyalty.”

Comparative pricing will affect tracking and commissions for the stores’ affiliates:

· Links leading to competitor sites will open in a new window. The affiliate cookie will remain set for customers who return to Backcountry.com or Dogfunk.com for the purchase.

· Links going to a competitor’s site are set up on a CPC model, and affiliates earn their normal commission on any click they help generate.

“The expectation is that this test will work and will be an innovative way to create a revenue opportunity for the traffic that does not currently convert,” said Rett Clevenger, Online Media Manager. “We want to increase overall conversion on these sites, while still rewarding our invaluable affiliate partners for the customers they work hard to bring to us.”

If you’re interested is seeing an example of how the product detail page will look, click here. For additional questions on how onsite comparative pricing will impact affiliates, please contact affiliates@backcountry.com.

Backcountry.com launched a very rare 20% off coupon through the Affiliate Channel. Please see the details below:

Affiliate Code: 4L0-2-2LQLP
Duration: Starts-10/14 End-To Be Determined
Exclusions: Discount does not apply to gift certificates, lift tickets, Arc’teryx, Black Diamond, Burton, The North Face, Western Mountaineering, Skis, Ski Boots, Ski Bindings, Snowboards, Snowboard Boots, Snowboard Bindings, Avalanche Gear, or Aire Inflatables. If an item is already on sale you’ll receive the better of the two discounts.

This coupon has been added to the Dynamic Coupon Feed, if you’re a subscriber it’s already on your site. There’s also a full line of banner creative for the coupon (125×125, 350×250, 468×60, 728×90). If you have questions, please let me know.

Cheers,

Brian Boyd
Affiliate Manager
bboyd@backcountry.com
720-217-3381
Skype Id: brian.boyd79

Brands
Backcountry.com
Dogfunk.com
Realcyclist.com
Hucknroll.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Bonktown.com
Brociety.com
Tramdock.com

Blogs
Backcountryblog.com
Thegoat.backcountry.com

Instead of receiving a monthly newsletter with all the promotions and sales, in Q4 we’ll be posting everything in our merchant blog.  Below is a complete list from each of our sites, as always you’ll find all creative in the AvantLink interface.

Backcountry.com

Everything But The Snow, You Want It, We Got It.

Beginning 10/6 Backcountry.com will be featuring 2010 alpine ski, telemark ski, AT and snowboard gear. If you’re looking for the latest and greatest in winter gear Backcountry.com has you covered.

BackcountryOutlet.com
Get Fired Up For Winter

Up to 50% off skis, boots & bindings.
Up to 45% off men’s and women’s outerwear

Up to 40% off snowboards, boots and bindings

Up to 45% off snowboard outerwear

Dogfunk.com
Style Guide – New Boards, New Boots, New Bindings, New Outerwear
2010 gear is in; get next decade’s gear from Burton, 686, DC, Ride and more.

Check out new men’s styles, boards and gear
Check out new women’s styles, boards and gear
Check out new kid’s styles, boards and gear

HucknRoll.com
Big Brands
Featuring killer brands like Rocky Mountain, Race Face, Shimano, Fox and Sombrio.

RealCyclist.com
New Fall Apparel
Featuring new jackets, jerseys, shorts and gear for the fall season.

TOP SELLERS

Backcountry.com

1. TNF1556-Denali Fleece Jacket - Women’s
2. TNF2855-Resolve Jacket - Women’s
3. TNF3210-Khumbu Fleece Jacket - Women’s
4. TNF2852-Venture Jacket - Women’s
5. TNF3729-Arctic Down Parka - Women’s

BackcountryOutlet.com

1. TNF1556-Denali Fleece Jacket - Women’s
2. TNF1565-Denali Fleece Jacket - Girls’
3. SHI0140-FC-R700 Hollowtech II Compact Crankset
4. SAL1409-Lord Ski
5. MLN0005-Aspen Road Bike

Dogfunk.com

1. BUR2506-Custom Snowboard Binding
2. DCS1419-XFB Snowboard
3. VLC4671-Stone Suit - Men’s
4. FSQ0336-PJ Jacket - Men’s
5. BUR2526-Moto Snowboard Boot - Men’s

HucknRoll.com

1. RMB0026-Flatline 1 Bike
2. CRN0009-Candy SL Pedals
3. INC0010-Tracer VP Frame
4. RMB0017-Element Team XC Bike
5. INC0028-Tracer VP Limited Edition Frame

RealCyclist.com

1. SID0007-Ergo 2 Bike Shoe - Men’s
2. PIN0022-FP2 Road Bike
3. GIR0097-Ionos Helmet
4. PIN0020-FP3 Ultegra Road Bike - Women’s
5. CST0046-Free Bibshort - Men’s

Cheers,

Brian Boyd
Affiliate Manager
bboyd@backcountry.com
720-217-3381
Skype Id: brian.boyd79
Brands
Backcountry.com
Dogfunk.com
Realcyclist.com
Hucknroll.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Bonktown.com
Brociety.com
Tramdock.com

Blogs
Backcountryblog.com
Thegoat.backcountry.com

It’s been and insane September prepping for what’s sure to be our biggest Q4 in the affiliate channel’s history. To bring you up to speed on promotions and sales for September/October I’ve included a schedule of events. Please make sure you’re promoting the current sale for each site you’re partnered with.

Backcountry.com – Snow On The Mind Sale
Get up to 40% off at Backcountry.com on men’s and women’s fleece and softshell jackets. Also, make sure to check out the crazy deals on last season’s hardgoods like skis, snowboards, boots and bindings. Don’t miss out promoting this sale, it ends on 9/29/2009.

Dogfunk.com – Boost Your Slope Style Sale
Check out the massive selection of men’s and women’s outerwear, last season’s hardgoods and accessories all at unreal prices. This sale features brands like Burton, Volcom, Ride and more. This one ends 9/29/2009, so get to it.

RealCyclist.com – New Fall Apparel Is Here
Just as the title indicates, RealCyclist.com has a new fall styles in for customers looking for the latest and greatest in road cycling apparel. Check out 2009/2010 jerseys and jackets from Castelli, Gore Bike Wear and more. This promotion continues through 10/28/2009.

HucknRoll.com - Crucial Gear From Core Brands
The baddest gear from core mountain bike brands like Gore Bike Wear, Sombrio, Fox Racing and more. Start gearing up now for fall riding at HucknRoll.com, this promotion ends 10/28/2009.

Sales creative for all the above mentioned sales and promotions are live in the AvantLink interface. If you have questions hit us up at affiliates@backcountry.com.

Cheers,

Brian Boyd
Affiliate Manager
bboyd@backcountry.com
720-217-3381
Skype Id: brian.boyd79

Brands
Backcountry.com
Dogfunk.com
Realcyclist.com
Hucknroll.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Bonktown.com
Brociety.com
Tramdock.com

Blogs
Backcountryblog.com
Thegoat.backcountry.com

After much anticipation the Deal Of The Day tool through AvantLink is available for RealCyclist.com and HucknRoll.com.

The DOTD tool allows affiliates to add one smokin’ deal from RealCyclist.com or HucknRoll.com per day that updates dynamically. Affiliates have the choice to integrate the tool via RSS (text or html), Javascript (text or html) or datafeed (XML, tab, csv).

The DOTD tool is very effective for affiliates specializing in a niche (mountain/road bike) or deal focused sites. To access this tool, log in to your affiliate account though AvantLink, click the tools tab and find the “Deal Of The Day Signup” link.  Follow the prompts provided and you’re set, if you have questions about the integration process please contact me.

Cheers,

Brian Boyd
Affiliate Manager
bboyd@backcountry.com
720-217-3381
Skype Id: brian.boyd79

Brands
Backcountry.com
Dogfunk.com
Realcyclist.com
Hucknroll.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Bonktown.com
Brociety.com
Tramdock.com

Blogs
Backcountryblog.com
Thegoat.backcountry.com