Hey Everyone:

Altrec has it’s Pre Season Sports Sale with sick deals on Atomic, Burton, North Face, K2, Black Diamond, Oakley and more. Pre Season Snowsports Sale - Up to 70% off

Up to 70% off that lasts until October 3rd. Inventory is limited so get it while you can.

Cheers,

All-

Remember that time you asked for Backcountry.com and BackcountryOutlet.com coupons? With a little begging and pleading we’re very happy to be able to provide you with some truly awesome deals (kidding about the begging). First, a 50% off coupon for BackcountryOutlet.com that boosts the already discounted item to 50% off. If the item is already 50% off the coupon won’t work. This coupon starts 9/18/08 and continues through 10/15/08.

Next, we have a 25% off coupon for all Backcountry.com Goat products which includes tee shirts, hoodies, hats, softshell jackets and more. Let me tell you the Goat line of products is so killer, all the shirts are organic and super comfy. You might want pick up something for yourself, trust me. This coupon also starts 9/18/08 and continues through 9/30/08.

Both coupons have already been added to the Avantlink interface and tagged in the Dynamic Coupon Feed. Check out the details below:

BackcountryOutlet:  50% off
Dates: 9/18/08 to 10/15/08
Code: 37A-1-G0XND

Backcountry: 25% off BC Goat Products (Get your goat on!)
Dates: 9/18/08 to 9/30/08
Code: 37B-1-QYDRJ

Sincerely,

Brian Boyd
Affiliate Manager
Backcountry.com
bboyd@backcountry.com

Hello All,

If you haven’t noticed, the Dogfunk.com logo has undergone a complete makeover. You’ll see the change on newsletters, emails and now in the Affiliate Program. We just loaded the 1^st round of banners with new logo in the Avantlink interface. The new banners are labeled as such “DF - New Logo.” We’ll continue to keep the old logo creative in the Avantlink interface for the time being and update as we go.

Please contact us with questions.

Brian Boyd
Affiliate Marketing Manager
Backcountry.com
bboyd@backcountry.com
720-217-3381

Guys… we have a TON of great deals at our annual Summer clearance.

Shoes and Gear is blowing out.

Here’s some great links to that content!

SHOE SALE
CLOTHING SALE
GEAR SALE

For Fall / Winter 08, MasseysOutfitters.com has undertaken a massive optimization of Marmot product selection.

We’ll be offering over 1500 different Marmot skus and over 10,000 variations of sizes and colors.

We currently have over 30,000 units of Marmot now available to sell.

This will easily be one of our best converting brands this Winter.

We’d love to set you up with custom banners. Please email us at affiliates@masseys.net with the size(s) and which of our sites you’d like the url’s to point to; MasseysOutfitters.com (all Marmot merchandise), theflipflopper.com (strictly Marmot lifestyle products), 800-SKI-SHOP.com (Marmot Alpine clothing and Gear),  or WeGotYourPack.com (backpacking and hiking gear)

Although not news to most website owners, optimization is an often overlooked component to a successful affiliate site.  Is your site converting below 2%?  If so it’s time to look at possible optimization strategies.  It may be as simple at changing links or banners but in most cases involves a little more effort.  Things we often suggest are:

• Site organization/navigation – In other words does the current format of your site make sense to the customer.  Simple navigation seems to work the best.
• Do all the links going to the merchant site track properly?
• Are you writing unique content on a regular basis?  And if so are you choosing keywords that are likely to be used in the SE’s.
• Is the site taking full advantage of everything we offer through the program?  Backcountry.com has one of the most complete affiliate programs I’ve seen in terms of tools, creativity and support (I might be a little biased though).
• Is the site making the most of what it has? We’ve seen amazing sites with tons of user generated content that don’t know how to leverage it and make it work for them in the affiliate channel.

I realize these are pretty generic tips but if you want in-depth ideas for optimizing your site come to us, we’re here to help and know what works best for our program.  Or if you have ideas on how to optimize and you’d like to share them here, feel free.

Brian Boyd
Affiliate Manager
bboyd@backcountry.com
720-217-3381

Brands
Backcountry.com
Tramdock.com
Dogfunk.com
Steepandcheap.com
Whiskeymilitia.com
Chainlove.com
Blogs
Backcountryblog.com
Thegoat.backcountry.com

Hey Everyone:

Altrec is having it’s annual Garage Sale - Up to 70% off name brands from The North Face, Mountain Hardwear, Patagonia Clothing, Osprey Backpacks, Chaco Sandals, Kelty Outdoors, Hurley, Quicksilver and many more. This is a limited time offer.