To follow up on the REI Affiliate program launch announcement from yesterday (April 28th)…

Affiliates, please take note. REI is having their biggest sale of the year starting May 2nd and running through May 11th. It’s their Anniversary Sale, and it marks their 70th anniversary! This is a huge conversion opportunity, so get going with them on AvantLink now to have access to promotional material for this sale.

REI has been a leader in the outdoor industry since 1938 and is the Internet’s largest outdoor store, offering a broad selection of trusted gear as well as expert advice and in-depth information about products and outdoor recreation…

Details, and ideas for sales copy below (Please note: Creative will be available, and the Dynamic Coupon Feed will be populated with ads for the Anniversary Sale):

• Huge discounts on top-brand outdoor gear and clothing.
• Save now on gear you will use all summer! Hurry, sale ends May 11.
• REI Members SAVE 20% on one full-price item
• Save up to 30% storewide
• 20% off All Yakima Racks, Car-Top boxes and Accessories
• 15% off All full-price bikes
• 15% off All Full-Price Boats
• 20% off All BOB Strollers

Look for an email featuring this promotion from the REI Affiliate Team, and in the meantime drop them a line if you have any questions: affiliates/at/rei.com.

Remember, May 2nd - May 11th!

On January 4, 2007 we announced the launch of the FetchDog Affiliate program. This is an exciting new program managed by Chuck Hamrick, and so far so good with a conversion rate of over 2% on all Affiliate traffic, and climbing. Chuck made the announcement yesterday to active Affiliates that FetchDog.com will be offering double commission for the month of April. It was news that warranted an article here on our network blog. Here are the details of this promotion, from Chuck’s newsletter:

FetchDog.com affiliates all qualify for double commissions during the month of April. That takes you from the basic commission of 6% to a whopping 12%. And you don’t have to do anything but generate a sale to qualify because AvantLink automatically handles the increase in commission through April 30th…

About FetchDog.com, from their site:

Ideas for the best-ever dog website came by listening to those in the know—dog lovers like you. Here’s what we heard: in addition to beautifully-designed dog products and a hassle-free shopping experience, people wanted a place to explore health questions, find training tips for new pups or older ones with bad habits, discover tools for researching breeds, get adoption tips and advice from canine experts, and of course, find cool videos and stories about everyone’s favorite subject—dogs.

This is a unique opportunity to make twice the earnings on a high converting dog supplies Affiliate program. Current AvantLink Affiliates can click on the “Merchants” link from the main menu, then to the FetchDog.com program info page to get started. Or, if you’re not yet active in the network, Apply Now.

Just a quick note on a promotion that was announced yesterday for the Backcountry Affiliate program and Dogfunk Affiliate program. Here are the details:

Guaranteed delivery by Christmas for only $9.99 if the order is placed before Thrusday, December 20th (3pm MST).

There are text links in your ad lists for both Backcountry and Dogfunk. These text ads have also been flagged to be included in the Dynamic Coupon Feed for both programs, so if you have that tool configured these offers are already on your site!

Affiliates, this is a great offer to be aware of…especially with all the buying going on this time of year (it’s double the benefit in this case because people are buying for the holidays AND gearing up for snowboarding season!). Please take note of the following promotion that just went live from the folks at the Dogfunk Affiliate program:

Use Redemption Code 28Z-1-YP4GM to increase your discount on any Dogfunk.com on sale item to 50%. If an item is 20% off, this code will boost it to 50% off. If an item is 60% off, this code will not increase the discount. Not valid on items already on sale greater than 50% off or full price items.

Coupon good through Dec 7th, 2007.

This offer has been added to the Dogfunk Dynamic Coupon Feed already, so if you have that configured for Dogfunk it’s already on your site. For more information on this 50% off coupon check out the ABW post from Brian Boyd…or drop him a line (bboyd/at/backcountry.com).

The Masseys Outfitters Affiliate program brought four niche stores into AvantLink back in September. These programs perfectly compliment our Outdoor/Recreation category for Affiliates. Mike Massey posted today in ABestWeb about one of their stores (800-SKI-SHOP) that just stocked up on coupons. And big time. Right now in the program’s ad list there are 10% off discounts on some of the top brand name outdoor gear in the world. Brands discounted include The North Face, Camelbak, DAKINE and Marmot. Many more. From the post today:

just a quick heads up for our 800-SKI-SHOP coupon-oriented affiliates. we just put up a ton of fresh (good) coupons into avantlink. these are converting very well in CJ. 10-20%. north face, marmot, mountain hardwear…

Posted by Mike on November 20th, and it looks like he has all discounts valid through the remainder of the year!

Just a quick note to highlight a new Affiliate exclusive coupon code from Moosejaw, to compliment the coupons we listed from them a couple weeks ago for October.

Now through November 12th, the Moosejaw Affiliate program is offering an exclusive affiliate coupon worth 10% off for the MSR BlackLite Gourmet Cookware Set. Use coupon code 311 at check out to redeem these cookware pieces.

There are creative available in the Moosejaw ad list, and this offer has also been posted to the Dynamic Coupon Feed. Happy converting! If you have any questions you can drop us a line at AvantLink, or contact Stephanie at Schaaf Consulting. Stephanie also posted this offer to their sponsored ABW category.

Gary & AvantLink

Just a quick note to let folks know that the Moosejaw Affiliate program is currently running three killer coupons for their Affiliates during the month of October. That’s this month, BTW (there, a little Moosejaw Madness humor for ya ;)).

One coupon is an Affiliate-exclusive deal…meaning customers can only find this offer through Affiliate campaigns. Moosejaw is already one of the top converting programs in the AvantLink network. They have a competitive payout, offer the best brands in the outdoor industry and they have the great group at Schaaf Consulting behind the effort. Here are the specifics on the coupons:

• Expiring October 22:
• (Affiliate Exclusive) 10% off the Mountain Hardwear Piute Sleeping Bag. Use Code 504. (As a personal aside, this is Brook Schaaf’s old Boy Scout troop number.)
• Expiring October 31:
• 10% Off Coupon at Moosejaw.com! Save 10% on all regular priced items and 5% off all sale priced items. Use code MOOSE at checkout.
• SUPERSALE! at Moosejaw.com. Take an extra 15% off all sale products. Use code SUPERSALE at checkout.

These campaigns have been added to Mossejaw’s dynamic coupon feed, so if you’re using that tool they’re already on your site. You can also grab the stand alone links in the creative library, or use the custom link builder to create your own link(s).

Drop us or Schaaf Co. a line if you have any questions.

Gary & AvantLink

On September 14th we announced the addition of the OutdoorCooking Affiliate program to AvantLink through this blog, and through our category on ABestWeb.

OutdoorCooking.com is the premier source on the web for outdoor cooking equipment. From Grills and Outdoor Kitchen Supplies, to Dutch Ovens and Camp Stoves, these guys have it all!

This is an exclusive AvantLink program, and so far so good with this merchant! And when I say “so far so good”, I mean really good (to the tune of 7.14% conversion on all Affiliate traffic so far this month). Now granted, this is a brand new Affiliate program so there isn’t a huge amount of traffic coming through the network yet, but those numbers should get your attention.

Considering there isn’t too much competition from other Affiliates yet, this opportunity is a good one. Seems like an easy chance to make an extra 100 smackers to me. Here are the specifics:

Craig and team at the OutdoorCooking Affiliate program are confident that it will be worth your while to add their links. In fact, they will pay any Affiliate who can drive $1000 in sales for the month of October a cold cash bonus of $100. For those of you who have already referred sales for OutdoorCooking.com this month, you have a head start already!

If you have any questions drop us a line at AvantLink or contact OutdoorCooking.com directly at affiliates/at/outdoorcooking.com.

This bonus opp was posted at AffiliateProgramBonus.com as well.

Affiliates periodically get the news from merchants that they will not pay commission on gift certificate sales. I am not sure where that logic comes from, but not to worry in this case, the GourmetStation Affiliate program just made up for it and big time! Here are the details on this gift certificate sale promotion:

All 4 course certificates, including anniversary, birthday, congratulations, “thank you” and “thinking of you” are now offered at 30% off. Basic 4 course dinner certificate is $79.99 plus $19.99 shipping. Occasions certificates are $89.99 plus $19.99 shipping. The 30% applies to product only.

Affiliates, use this important call to action when listing this promo: Coupon Code GC07 must be applied at time of checkout to redeem the 30% discount on the gift certificate. These GourmetStation certificates will never expire. The offer will run through the end of September 2007.

There is a landing page available. You can send your traffic to the following URL by grabbing the text link in AvantLink or by creating your own link with the Custom Link Builder. If you’re using the Dynamic Coupon Feed for GourmetStation not to worry, this offer is already flagged in the system and included on your site.

Landing page: http://gourmetstation.com/cgi-bin/gourmet/cat_gc.html

Again, these gift certificates will never expire. Affiliates get full 10% commission on all GourmetStation’s gift certificate sales the moment the gift certificate is purchased, not redeemed.

Remember, if you have any questions on promoting GourmetStation and their fine dining gift certificate, food gifts or complete product line contact Geno Prussakov from AM Navigator, the Affiliate program manager for this fine merchant. BTW if you’re not opt in to receive emails from GourmetStation and Geno please do so. He just sent out his first newsletter and it was excellent!

See the announcement for this promo at AM Navigator’s ABestWeb category.

Gary & AvantLink