Archive for the Press/News Category

For the last five or six weeks we have been developing a tool that offers merchants the ability to monitor specific keywords/phrases Affiliates are using in paid search marketing campaigns. The Paid Search Review tool is available in the Notification Center and as a standard reporting option with performance summaries, sales/commission details, etc. Program managers can access this tool by clicking “Reports” or “Account -> Notification Center” from the main menu.

Inspired by the open source code from Mark Silliman, owner of Spadout.com, the Paid Search Review tool expands upon that original idea with enhanced keyword monitoring functionality specific to, and integrated within our Affiliate network. The Paid Search Review tool is bundled with any service level, making it a free service for merchants. For those retailers (considering AvantLink) interested in quality Affiliates and brand protection, this tool alone is your ROI!

By default, we will monitor each merchant’s name and domain name. For example…

Grim Reapers
GrimReapers.com

This default configuration helps merchants, as well as AvantLink staff, maintain compliance with our Affiliate terms of use. Program managers can also monitor whatever additional keywords/phrases they want. It’s just a matter of going to the Notification Center and adding the keyword.

“One of the major business issues we find ourselves battling every day at AvantLink.com, is the problem generally referred to in the Affiliate marketing industry as Trademark Bidding,” says Scott Kalbach, founder and CEO of AvantLink. “This is the practice of Affiliates bidding on merchant names or trademarks via paid search ads to drive traffic.” He continues, “We have a policy that prohibits this activity, and we enforce it. However enforcement has become increasingly difficult. This tool will assist us, and our merchant partners directly, in more robust brand protection and Affiliate terms of use compliance.”

We believe this is the only network integrated Affiliate marketing tool for Affiliate paid search bid monitoring. Questions, comments or suggestions are certainly encouraged. Special thanks to David Clark for his work on this project!

On March 2nd we announced a zero risk offer for Internet Retailer Top 500 stores. Today a press release distribution hit via PRWeb.com. Here is part of it:

In addition to this zero risk opportunity, AvantLink’s professional standards for Affiliates allow you to spend more time building relationships and growing sales, and less time policing your program. AvantLink provides serious web retailers with:

  • True performance marketing solutions. This means that once you pay the standard network integration fee (waived with this offer), you will never pay any other fees other than the per sale transaction fee.
  • Affiliate quality control. Because we screen Affiliates for effectiveness and value at the network level, you do not have to spend time doing this at the program level.
  • Industry leading support. Affiliates come directly to us with technical questions about tools, reporting, tracking, etc. This translates to a reduced support workload for you.
  • Innovation. AvantLink is your partner for innovation. We are constantly working on new tools, and better functionality. If partners come to us with innovative and feasible technology ideas, we develop them.
  • Brand protection. Our network terms do not allow Affiliates to bid on your trademark or domain name. Not paying commissions as a result of these actions translates to huge savings, and more protection for your brand.

Read full article: AvantLink Offers Free Set-up for Internet Retailer Top 500

Exclusive Offer for Internet Retailer’s Top 500

We would like to extend a zero risk offer to all stores listed in Internet Retailer’s Top 500 Guide.

Attention all top 500 retailers, from now through August 2009 AvantLink will waive the integration cost of $1000 to set-up and launch your Affiliate program.

Offer your Affiliates advanced, network-integrated scripts and Affiliate tools for free, while enjoying more brand protection and the benefits of working with high-value Affiliates.

More information (for web retailers) about AvantLink.com:

As one of the web’s most savvy retailers, we invite you to join the growing list of quality Merchants using AvantLink to build sustainable and productive Affiliate partnerships.

Contact Paul Kalbach, Director of Sales (sales/at/avantlink.com) to get the ball rolling on this offer.

The-House.com and ProBoardShop.com and their affiliate programs here at AvantLink thought the September Sales Contest went so well their doing it again. Here are the details for these contests and bonus opportunities for the Month of November:

  • Each affiliate in The-House program through AvantLink that generates $25,000.00 in sales for the month of November will receive a $1,000.00 cash bonus.
  • Each affiliate that generates $5,000.00 in sales for the ProBoardShop program in AvantLink for the month will receive a $250 cash bonus!

Also running through November both programs are offering the following: New affiliates or those affiliates who have not produces sales in the last 6 months a chance to win $100.00 bonus if you produce at least 5 sales in the month of November. To keep up to date on contest and other bonus opportunities like these sign up for the feed to their branded blog categories.

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The-House Deals!

House Logo

Hey Everyone,

The-House has a couple deals out and the creative is already live in the AvantLink network.Ā  Here are the details:

If you’re already an Affiliate for The-House in AvantLink, you can begin using these campaigns by taking the following steps:

  1. Login to your Affiliate account at AvantLink
  2. Select ‘Tools’ from the main menu
  3. Look for ‘Add/Link Tools’ and then select Get Merchant Ads
  4. Select ‘The House’ from drop down list of Merchants
  5. Select ‘Get Ads’

If you are not yet a part of The-House and their affiliate program here at AvantLink Join The-House.com Affiliate Program today!

Mark Kalbach
Affiliate Manager
The-House.com
ProBoardShop.com
ActiveSports/at/Avantlink.com

Introducing a new AvantLink merchant:

Shop Sansa

We’re excited to bring you ShopSansa.com, the official store for all of the well known products of the SanDisk audio line, such as the Sansa View, Sansa Clip, and the new Sansa Fuze. This is the debut of our Electronics category on AvantLink, and we’re happy it’s with such a well known brand, and high converting site. There are a number of compelling promotions already in the Dynamic Coupon Feed for this program, so get their links live asap. MP3 Players are HUGE gift items and we’re closing in quick on the buying season, so add their links asap.

We would also like to take this opportunity to acknowledge Affiliate Traction, the management firm for Shop Sansa. Don’t hesitate to contact Andrew Morales and team if there is anything you need to increase conversion on your site. You’re in good hands with Affiliate Traction.

From the Shop Sansa Affiliate program description:

What Is Shop Sansa? ShopSansa.com offers the newest line of MP3 players by SanDisk. Highlights of the program include:

  • 5% commission for every sale you refer
  • Special offers and significant discounts for your visitors
  • Dedicated Affiliate Management
  • Search affiliates welcome!
  • Regularly updated creative
  • Product Datafeed

Read the program launch announcement on ABestWeb.

Let us know what we can do to help you get started promoting Shop Sansa.
Contact anyone at AvantLink or the program manager Andrew Morales, shopsansa/at/affiliatetraction.com.

Gary & AvantLink

As some of you may be aware The-House.com is currently running a bonus program for the month of September. ProBoardShop.com is now offering a bonus program of their own through their AvantLink affiliate program. Any affiliates which are currently active with ProBoardShop or considering promoting a new outdoor gear merchant, check this out!

ProBoardShop.com is currently running a contest for their affiliates for the month of September until the 30th. The first five affiliates to reach $500 in sales will receive $50 cash bonus. Cheers and happy converting.

Apply now to the ProBoardShop.com Affiliate Program.

Mark Kalbach
ActiveSports@AvantLink.com

The-House.com
ProBoardShop.com

New Video Ads from The-House!

House Logo

Just a quick note to point out that some of the new video campaigns have begun to roll out for The-House.com here at AvantLink. Their product videos are put together in a very laid back but informative way and highlight many of the key features on great boards like the Burton Fish and other products like the Flux Emblem Snowboard Bindings to name a couple.


Look for more videos to come!

If you’re already an Affiliate for The-House in AvantLink, you can begin using these campaigns by taking the following steps:

  1. Login to your Affiliate account at AvantLink
  2. Select ‘Tools’ from the main menu
  3. Look for ‘Add/Link Tools’ and then select Get Merchant Ads
  4. Select ‘The House’ from drop down list of Merchants
  5. Select ‘Video’ for Ad Type then click Get Ads

If you are not yet a part of The-House and their affiliate program here at AvantLink Join The-House.com Affiliate Program today!

Mark Kalbach

ActiveSports/at/Avantlink.com

Introducing our newest exclusive merchant in AvantLink:

NWScrubs.com

We are pleased to welcome NWScrubs.com to our Medical Supplies Category here at AvantLink. NWScrubs.com has been in the medical uniform industry for 5 years and they are already becoming one of the top players in the business. They have the largest selections of major brands like Cherokee, Dickies, Peaches, Baby Phat and Izzy.

NWScrubs.com has an aggressive program planned and some of the stats on the program should prove it. They are offering affiliates who join 10% base commissions which is nice in and of itself, but in addition, they are also bumping those commissions up the 13% on monthly sales of $10,000.00 and over. Cookie life is set for 120 days giving you 4 months to earn. Oh, and I should point out Free Shipping on all orders over $100.

Here is some straight from the NWScrubs.com.com affiliate program detail page:

The NW Scrubs site is designed to convert with a professional layout, BBB and Hacker Safe certifications, a 110% Low Price Guarantee and Free Shipping on orders over $100. Because we sell every item available at our suppliers warehouses, our site lists the maximum number of styles allowing us and you to capitalize on long tail search terms. Most of our competitors list about 10% of the selection we offer. Our use of Subdomains on branded pages gives you authoritative URL’s to enhance clickthrough. We also provide a detailed datafeed of all products to help you build a quality site.

Our ownership is personally involved in the marketplace and online marketing. We value our Affiliate relationships and are open to any and all suggestions to improve our site to the benefit of all of our partners. We are currently expanding our offerings and will continue to do so, with brands such as Katherine Heigl, Grey’s Anatomy and Barco in the process of being added.

Read the program launch announcement on ABestWeb.

Let us know what we can do to help you get started promoting NWScrubs.com. Contact anyone at AvantLink or email the NWScrubs AM Jason Smith, jason/at/nwscrubs.com.

Mark & AvantLink

Introducing a new AvantLink merchant:

VoIPYourLife.com

VoIPYourLife is committed to providing the highest quality telecommunications solutions with the best features, service and savings. VoIPYourLife offers a one-stop solution for VoIP products including: access points, local phone numbers and feature-rich services that work just like your regular phone.

For each new customer you refer to VoIPYourLife, you’ll be paid a flat rate $30! It doesn’t matter which package or term your new customer selects, VoIPYourLife will pay you $30 for each successful sale you generate. Additionally, for anyone who generates 100 validated referrals, you’ll receive a one-time bonus of $250. Lastly, note the 365-day cookie life and the fact that they offer a product datafeed!

From the VoIPYourLife Affiliate program description:

Program benefits:

  • $30.00 USD for online signups / $15.00 USD for phone orders
  • 100 validated referrals receive a one-time bonus of $250.00 USD
  • 365 day cookie
  • Product Datafeed
  • Dedicated program management

Read the program launch announcement on ABestWeb.

Let us know what we can do to help you get started promoting VoIPYourLife.com. Contact anyone at AvantLink or the program manager Todd Reagor, treagor/at/vylaffiliate.com.

IMPORTANT: Please note that sales/commissions will not post for 30 days due to a fraud verification process.

Gary & AvantLink