Archive for the General Info Category
This is great news for all current and soon to be Masseys Professional Outfitters (and 800-SKI-SHOP, theflipflopper, WeGotYourPack) Affiliates. You all have a raise! Massey’s Outfitters is now paying 9% baseline, with incentives. And the three others will payout a generous 11% baseline, with incentives. That may just be the highest baseline payout anywhere in the outdoor industry.
Massey’s Outfitters Commission Change
I’m excited to announce that there are some major changes with Massey’s affiliate programming.
- Starting August 1st, Massey’s will be moving all affiliates into a single program. We have chosen to standardize on Avantlink because of the fantastic support we have received in the past year from their professional and accessible staff.
- We are Raising ALL Commission Rates. Since we no longer have to support the administration (and costs) of managing two programs, we are pasing that savings on to our most loyal affiliates. The new commission structure is as follows;
MasseysOutfitters.com will start at 9% and transition up to 11% for higher sales tiers. 800-SKI-SHOP.com, theflipflopper.com, and WeGotYourPack.com will START at 11% and transition to 13% for the best performing affiliates.
I will remind everyone: WE DO NOT REVERSE ON RETURNS! This means if you make the sale, you will get paid. Only in the case of fraud or abuse will we reverse.
You don’t have to do a thing. Your rates are already changed.
Look for additional Massey’s affiliate news coming out in the next few weeks.
Please contact me if any questions.
Mike Massey
For more Affiliate program information from Masseys Professional Outfitters, or to Apply, click on the store logos:
We’re excited to announce that we’re now managing the day to day Affiliate operations for The-House.com and ProBoardShop.com (Active Sports, Inc.)! Mark Kalbach will be handling these accounts on staff for AvantLink, and there are some exciting things coming for both programs including a branded presence on ABestWeb and AvantShare. Mark is working closely with a representative from Active Sports to get regular promotions, sale details, news and coupons pushed out for Affiliates through these channels. Look for exciting bonus opportunities, cool contests and more!
We look forward to helping these two programs grow with our in-house Managed Solution Service Level that’s now available. If you have any questions for Mark, or just want to say Hey, the new contact email for these two programs is now activesports/at/avantlink.com.
Our Managed Solution includes a staff member who will fully utilize our Branding Package for merchants, and a dedicated program manager in place to handle day-to-day management and program branding. If you would like to discuss the details of how a focused and experienced Affiliate manager from AvantLink can help you grow your program, drop us a line.
Gary & AvantLink
Last week I spent around 30 minutes talking to Wade Tonkin of GTO Management and Ian Larsen. We talked in depth about some of the innovative Affiliate tools that Scott and David have worked hard to create, of course with the direct input from our valued Affiliates and merchants. The podcast is available on the GTO Blog, directly below a nice post by Wade. Here’s a snippet…
We talked in detail about a few features in particular, the Affiliate Link Encoder (ALE) which allows bloggers, webmasters and forum operators to put affiliate tracking in place for any AvantLink merchant without having to actually login to the affiliate UI or so any special coding. Once the ALE javascript is in place, the affiliate tracking is put in place on the broswer side of the equation.
Ian chimed in with his experience as an affiliate and applauded the flexibility of the AvantLink datafeed tools and the accessibility of support and development to get what you need as an affiliate. Gary applauded the affiliates out there for driving innovation.
Read Wade’s entire blog post & listen to the podcast: GTO Podcast #3: Gary Marcoccia of AvantLink
Gary for AvantLink
Just a quick post to announce that the PawsUpPetSupply Affiliate program has launched their dedicated Affiliate program blog on AvantShare! This long time pet supply store recently changed ownership and completed a killer site re-design. The Affiliate program was also re-launched, and Jeff is committed to building and sustaining a program that will be worth your time and effort. Look for regular communication from Jeff through their dedicated blog category on AvantShare. He’ll be posting promotional materials, sale details, new products added to the catalog and special Affiliate only offers. Here’s a snippet from Jeff’s intro post:
I would like to take this opportunity to let you know that we at Paws Up Pet Supply are planning a lot of stuff that is going to happen in the next six months or so. Ever since we took over the site in November 2007, we have been on a mission to reinvigorate the the site and the affiliate program. We are beginning to see so light at the end of the tunnel…
Read the full article: Welcome to the Paws Up Pet Supply Blog
Click here for more info on our branded blog categories for merchants.
And one of the best things about it is that any new blog post (like this one!), will be added automatically to our Twitter profile page. Here is where you can find us there:
http://www.twitter.com/AvantLink
I’ll also be posting things manually from time to time, so it won’t just include automated blog snippets.
For those using Twitter on a daily basis, this is an easy way to keep up on our Affiliate technology updates, news and new program announcements. Hope to see you there!
Just wanted to post a quick follow up to this post from March 24th (it was about our nomination in the ABestWeb “Best Of 2007″ awards). Well the polls are now closed and we finished in second place (see poll) behind ShareaSale and ahead of Commission Junction for the Best Network 2007…as ABW sees it. Not to bad when you consider the reach of of that community. 40,000 plus members who were eligible to vote.
We appreciate the continued support from all our partners in business!
We are thrilled and honored to be nominated as one of the “Best Networks of 2007” by the fine members of the Affiliate marketing forum ABestWeb.com! We would like to publicly thank Haiko de Poel, Jr., owner of ABW, for all he does. He’s a true class act, and a tireless supporter of all that’s good and ethical in the Affiliate marketing industry.
If you appreciate our Affiliate tools, merchants, technology and support, by all means cast your vote. Oh yeah, and cast the vote for us of course 
Note: you must register at ABestWeb.com to participate.
I wanted to take the time to post about the fine work we’ve been doing with UniteU Technologies, Inc., an eCommerce solutions provider from Pittsford, NY. We were first introduced to the folks at UniteU through Jeffrey Wolfe of Moosejaw.com. Moosejaw, as well as several other merchants on the AvantLink platform (and MANY more in addition!), use UniteU as their eCommerce provider. And from what we can clearly see, all are very satisfied with the level of service and with their solutions including POS Integration, Web Marketing, Web Analytics and Rich Designs.
They have quite the list of clients featured on their site, with many more still that aren’t featured. From their client portfolio page:
Over two hundred successful merchants have selected UniteU and their online businesses continue to grow as a result. They appreciate more site traffic, reduced operational cost and effective e-commerce features that increase total sales and average order values.
Here is a current list of merchants on our network who are using UniteU Connected Commerce:
- 1-800-SKI-SHOP.com
- BabySupermarket.com
- BobbyJonesShop.com
- ColoradoBaggage.com
- Dogologie.com
- Footnotesonline.com
- HickeyFreeman.com
- HickeyStyle.com
- MarissaCollections.com
- MasseysOutfitters.com
- Moosejaw.com
- ParadiesPen.com
- thaLowdown.com
- TheFlipFlopper.com
- theJaw.com
- WeGotYourPack.com
This company is a true class act, folks. So if you’re currently looking for an eCommerce provider for your new store, or an upgrade to your current platform, take a look at UniteU.com!
Gary & AvantLink
Yesterday we posted about Affiliate Program Branding for Merchants, and today we’re excited to announce that our one-off service that offers merchants a branding category on AvantShare is now live!
AvantShare has proven to be a powerful distribution channel for AvantLink this past year, quickly establishing itself as an authority site in the industry by archiving relevant industry news, technology features and details for dozens of quality Affiliate programs. For a very competitive price merchants can now secure their own dedicated (and branded) category on AvantShare.com to promote their Affiliate efforts, their link building campaigns and their overall business bottom line.
From our Solutions page, more information on merchant blog categories:
Branded AvantShare Blog Category - Dedicated and branded Affiliate program blog category on the AvantShare blog network. Use your dedicated category on AvantShare to post Affiliate relevant promotions, company news, product features, Affiliate coupons and any other content or links related to an Affiliate program or merchant site using the AvantLink platform. Costs associated with this one-off service include a one time $500 set-up fee, then a $300 annual renewal fee.
In addition to a brief post from yours truly introducing the new merchant blogs, two of our merchants launched their blog categories yesterday by posting intros (and even the first merchant promo!). The two progressive merchants who signed on early for a blog category include Altrec.com Outdoors and the fine folks from Massey’s Outfitters (and their three sister stores). Click the links below to read their official first posts to AvantShare.com blog network!
Altrec.com Outdoors: Altrec Outlet
Massey’s Outfitters: Massey’s Congratulates Avantlink
Merchants interested in sponsoring a dedicated category for their program(s) on AvantShare are encouraged to contact us to discuss the benefits of distributing news and promotions (in addition to powerful link building opportunities) through this channel. We also have a complete Affiliate Program Branding Package for merchants now, that includes a blog category on AvantShare as part of the package. Check out the thread and subsequent support for this package from the ABestWeb community!
We’re excited to announce a new one-off service level for merchants that will offer branded and dedicated blog categories within the AvantShare blog network for active Affiliate programs in AvantLink. AvantShare has hosted the AvantLink network blog since November of 2006 for the purpose of new merchant announcements, Affiliate technology news, press releases and general industry commentary.
With the array of cost per sale, targeted Affiliate marketing archives and relevant AvantLink news being posted for over a year now, the AvantShare.com site quickly gained authority and now ranks highly in the major search engines for many competitive industry terms.
The objective and natural progression of AvantShare is rightfully focused on providing a powerful distribution tool and aggregation point for some of the most technically savvy and progressive Affiliates and merchants in the business. This collaboration between AvantLink and our Affiliate and merchant partners is sure to elevate AvantShare to a new level of authority, with powerful linking options and vast reach for contributors to the blog (contributors will have the ability to build the link popularity to their own site(s) through their respective blog posts).
The AvantShare site will continue to host and categorized the AvantLink network blog, but will also now include merchant branded blogs as well as a channel for Affiliates to post news and information about their sites, technology or general comments related to their businesses. Affiliate participation in the new AvantShare aggregator is of course completely optional (and free!), and merchants will be required to pay a nominal fee for their dedicated branded category.
Merchants interested in utilizing this powerful branding tool from AvantShare, in conjunction with several high value branding initiatives with ABestWeb.com should consider our robust Branding Package now being offered with a substantial package discount on included services. For more information see our Solutions page for more information on the AvantLink’s Affiliate program branding package, or One Off Services which include a blog category on this site.
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