Best practices in affiliate marketing.

AvantLink Webinars: Affiliate Link Encoder (ALE)

Learn how to auto encode direct merchant links (or keywords) to Affiliate tracking links by installing one line of JavaScript on your web site or blog. The ALE is the ideal solution for monetizing existing blog or forum archives! Join


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AvantLink Coupon/Deal Feed Etiquette

Merchants, one of the most effective promotion ad management tools we offer is the Dynamic Coupon/Deal Feed, available in your account. This is a deal feed that you control, and it gets distributed via RSS and content feeds on Affiliate


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AvantShare 101

Merchants, we offer a communication¬† channel that allows you to reach beyond your existing Affiliates. Have a look at our company blog at AvantShare.com. Although the network email tool is effective, functional and easy to use…it’s only reaching your existing


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Optimize Your Existing Affiliates

Merchants, you may have noticed we have been publishing a series of program management tips recently. This is not a coincidence. With the quickly approaching 4th quarter and holiday shopping season, now is the time to start getting your Affiliate


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Management Tools Review Sessions

Attention Merchants: Be exceptionally prepared for Q4 and the busy holiday shopping season by signing up for one of three free sessions designed to help you take full advantage of the Affiliate management, organization and communication tools available in AvantLink.


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Promote YOUR RSS Feeds

Affiliates, did you know that in addition to publishing promotional-related (dynamically updated) content on your sites, you can also promote RSS subscriptions to those feeds? Think about that for a second. If you’re site visitors subscribe to one of these


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First 100 Days, for New Merchants

Everyone on your team worked hard to meet the AvantLink tracking and datafeed specifications, perform the appropriate test measures, collect collateral and program materials, etc. Now your Affiliate program is open for business on the premiere Affiliate network, but you


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Affiliate Ad Groups and Ad Rotators

We’re pleased to report that another affiliate-requested feature has been implemented in our tools: ad groups. Ad groups provide a simple method of collecting advertisements from one or several merchants and grouping them all under a single designation.¬† For instance,


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Affiliate Program Branding & Management

Time for another Affiliate Marketing Best Practices article, but this time it’s an article for merchants. Disclaimer: It’s been a while since I’ve managed an Affiliate program, so correct me if I need it. But I think the primary concepts


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Attn: Bloggers & Forum Owners

For the next Affiliate Best Practices article I’d like to discuss our Affiliate Link Encoder (ALE) tool. Bloggers and forum owners should pay special attention to the ALE, but any Affiliate site can benefit from this innovative tool we rolled


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