This morning we went live with an exclusive AvantLink merchant (OutdoorCooking.com) on a co-branded news release distribution from PRWeb. The article highlights the benefits of partnering with the OutdoorCooking Affiliate program from the Affiliate’s perspective, and it also discusses their $100 cash bonus opportunity going on right now through the month of October.

Press release and news distribution has been a huge part of our branding initiative for AvantLink since we started the company in 2005. We’ve noted that the same branding benefits can be utilized by new merchants looking to establish themselves in the space as an authority, and as a program worthwhile for Affiliates to promote. More on all this soon in an article dedicated to merchant branding strategies, though!

We’ve done several of these co-branded releases this year. Check out the Press/News category of the blog for details and links to the news articles. PRWeb.com has been our distribution partner of choice for over two years. We pay for the $200 level distribution (which allows your links using the anchor text of your choice in the article), and it’s worth every nickel. For more info see: Press Releases and Your Site

Here is the summary text and a quote from the article we released today with Outdoor Cooking:

OutdoorCooking.com, a premier online retailer for outdoor cooking equipment, recently launched a compelling performance marketing program through an exclusive arrangement with Affiliate technology leader AvantLink.com.

“We would like our current and future Affiliates to be assured that when they commit time and effort to sending us their traffic, we’re going to do everything we can to convert the referral for them,” says Craig McLaughlin from OutdoorCooking.com. “We have the premier store online for our niche, and we take pride in our site and conversion,” he adds. “We want to hear from Affiliates, so let me know what we can do to get you on board.”

Read the entire article on PRWeb: OutdoorCooking.com Introduces Affiliate Marketing Program on AvantLink Platform