Archive for June 2007

Just a quick post to mention that Revenue added the “Press Releases and Your Site” article I wrote to their site. It was originally featured in the May 2007 PDF Newsletter, but just an hour ago it was also added to the Affiliate Marketing Tips section of RevenueToday.com. I posted this article back on May 7th on our blog, but it looks much better there!

In the “old days” of the Web, you published articles and waited for search engines to come and index your pages. Nowadays powerful syndication techniques will bring your content to readers, search engines and respected news sources. One of the most effective ways to syndicate site content is through online press release distribution services.

Read the entire article | digg it, too!

-Gary M on behalf of AvantLink

This morning a press release highlighting our new partnership with Backcountry Affiliate programs hit the newswire at PRWeb.com loud-n-clear. This is a good opportunity to not only get the new program in spot light, but it’s also a long term link building effort (notice the backlinks in the summary of the article – at time of this blog post those direct links optimized with value Keywords are on the homepage of PRWeb.com, which is PR 7). Affiliates take note of this! The process of branding your site with a press release is detailed with great info in a post on ABW called: Press Releases and Your Site

But back to this news…here’s a quote:

“This effort brings together leaders in their respective industries. Backcountry.com pioneered Affiliate marketing in the outdoor gear category and AvantLink is leading the charge with next generation tools for Affiliates. ‘Backcountry has an amazing reputation in the world of Affiliate marketing,’ says AvantLink CEO Scott Kalbach. ‘They’ve been dedicated for a long time to building sustainable relationships and getting Affiliates what they need for productive and profitable partnerships,, Kalbach adds.”

This will be an exciting program to watch in AvantLink. If you’re interested in promotinig Backcountry at AvantLink and you’re not yet active in the network Apply Now and have at it!

Read the entire press release: Backcountry.com Expands Affiliate Marketing Reach with AvantLink Program

A couple of weeks ago on June 5th we announced an exciting new partnership with kids gear retailer UpsideOver.com. Well we’re happy to bring your attention to a news release that is being distributed around the web right now!

We’ve seen a large amount of interest in this new program right out of the gate, and our hats go off to the team at Upside Over for producing such a focused and quality web store. They are growing at an incredible rate, so Affiliates take note. Apply now to AvantLink and this program to get their datafeed or links integrated in your family-oriented, outdoor or recreation site. Be one of the first Affiliates anywhere promoting this kids specific gear line! Coupon, shopping or discount sites should also take note, as Upside Over has an array of compelling promotions, sales and coupons at your fingertips to help you drive traffic.

From the PRWeb press release:

The outdoor gear for kids market is one of the fastest growing segments in the outdoor industry. As such, Upside Over has positioned itself in the center of this growth by providing products that are high quality (often hard to find), comfortable, environmentally safe and provide parents with a sense of safety, security and comfort for their kid’s enjoyment of outdoor activities.

Read the entire press release:

Outdoor Gear for Kids Specialty Retailer, Upside Over, Partners with AvantLink for Best of Breed Affiliate Marketing Relationships

This is exciting stuff. We’re thrilled to be working with a company that gets it! They absolutely understand the power of high-value Affiliate partnerships and they will get you what you need to succeed.

If you have any questions about how to get started promoting Upside Over contact anyone at AvantLink or the Upside Over Affiliate Manager Steve Gilfus. He can be reached at steve[at]upsideover.com.

More information on the Upside Over Affiliate Program..

Gary & AvantLink

Backcountry Launch Promo

As you may have noticed earlier in the week we launched programs for the Backcountry stores in AvantLink. Brian Boyd just announced a launch promo at ABW for the various programs. Take this opportunity to earn a point on your Backcountry.com earnings for life! There are actually two promo rewards and here are the specifics:

  1. First ten Affiliates to generate $1000 in sales using an Avanlink’s Affiliate tools receives an automatic 1% commission increase forever. This promo is only valid for Backcountry Affiliate Program and BackcountryOutlet Affiliate Program sales.
  2. First ten Affiliates to reach $1000 in sales receives double commission on that $1000 sold. This promo is only valid for Dogfunk Affiliate Program and Tramdock Affiliate Program sales.

You should be integrating these links anyways, so you might as well do it quick for a shot at this bonus opportunity. It will be worth it in the long run with that extra point or double commission payout! This launch promo is also posted on the Affiliate Program Bonus blog. Let us know if you have any questions and thanks in advance for your efforts!

If you’re not yet active in AvantLink Apply Now to have a shot at this bonus opportunity, in addition to promoting a great program.

Gary & AvantLink

Well folks, if you thought our Outdoor/Recreation category was complete before.. now it’s ultra complete with the addition of the Backcountry.com family of stores/Affiliate programs. This includes cutting edge programs for Backcountry.com (High end gear for outdoor enthusiasts – Affiliate Program Info), BackcountryOutlet.com (Today’s top gear at yesterday’s prices – Affiliate Program Info), Dogfunk.com (Snowboarders only – Affiliate Program Info) and Tramdock.com (Skiing 365 days a year – Affiliate Program Info). All programs are supported by a dedicated staff (with our old friend Brian Boyd as your point of contact), industry leading Affiliate tools, the best datafeeds in the business and a flawless site & order/fulfillment process that will not only seal the deal for your referral, but keep customers coming back for a high probability of repeat transactions on your initial cookie!

Backcountry.com has been a leading, Affiliate-centric program in the outdoor category for almost a decade. If you have outdoor related traffic from a content site or blog dedicated to the outdoors, or an outdoor category on your shopping site, promote any of these programs through AvantLink and watch your conversion sore!

We’ve dedicated a Affiliate marketing blog post to each of the Backcountry.com programs:

To highlight these exciting developments, for each program we’ve also posted a dedicated thread on our ABestWeb category:

As always, if there is anything you need drop us a line. Thank you for your continued support and happy converting!

Gary & AvantLink

Tramdock.com is now live in AvantLink

Introducing another new AvantLink merchant:

Tramdock.com

Tramdock.com, owned and operated by Backcountry.com, is a complete online ski shop carrying the most popular brands in the ski industry. They also carry less known brands that are being searched out online from dedicated buyers. Even though these underground brands are not as mainstream, they’re still in demand. By adding spiderable, product-level campaigns using our tools it will be easier to rank and thus convert on these products.

When shoppers arrive at a merchant’s site it’s easy for them to know whether or not the retailer knows the biz. Feel comfortable in knowing that when you send your outdoor or ski-related customers to Tramdock, there’s a higher probability to convert the sale and thus make mo money! Remember, you can target your datafeeds or Affiliate RSS feeds down to specific products groups, categories or even by brand in AvantLink!

From the Tramdock.com Affiliate program description:

Tramdock.com Skiing 365 days a year. TRAMDOCK is a website dedicated to selling the newest, sweetest, highest quality ski gear available anywhere on the planet.

Read this program launch announcement on ABestWeb.

Let us know what we can do to help you get started from scratch, or to migrate your Affiliate marketing efforts for Tramdock.com to AvantLink. You’re in good hands with Brian Boyd for all the Backcountry.com Affiliate programs. If you need anything he’s accessible and easy to reach – Email: bboyd[at]backcountry.com, Phone: 801.746.7580 x5194

As always, feel free to contact anyone at AvantLink as well.

Gary & AvantLink

Dogfunk.com is now live in AvantLink

Introducing another new AvantLink merchant:

Dogfunk.com

Snowboarders buy online. The volume is there. Take advantage of an active online demographic and sign-up for the Dogfunk.com Affiliate program. This is a snowboard shop owned by Backcountry.com that offers a wide array of the most popular brands, as well as quality underground brands for snowboard junkies. This is a program that has the resources behind it to help you earn maximum commissions. Dogfunk is parasite free, carries high-converting brands/products and by partnering with AvantLink, offers the most selective and advanced tool set for Affiliates.

Learn more about Dogfunk by browsing the Backcountry.com corporate details for this niche store. This is a platform that has been built by snowboarders for snowboarders. If you haven’t tried out links or datafeeds from this merchant yet, now is the time. Top selling brands at Dogfunk.com include: Burton, K2, Palmer, Analog Clothing and more.

From the Dogfunk Affiliate program description:

Dogfunk.com Snowboarders only. Dogfunk carries goods from the biggest names in snowboarding gear, but you can also check out and buy boards and clothing from the small brands that you may not have seen before.

Read this program launch announcement on ABestWeb.

Let us know what we can do to help you get started from scratch, or to migrate your Affiliate marketing efforts for Dogfunk.com to AvantLink. You’re in good hands with Brian Boyd for all the Backcountry.com Affiliate programs. If you need anything he’s accessible and easy to reach – Email: bboyd[at]backcountry.com, Phone: 801.746.7580 x5194

As always, feel free to contact anyone at AvantLink as well.

Gary & AvantLink

Introducing another new AvantLink merchant:

BackcountryOutlet.com

Add links for this closeout gear program to your outdoor oriented sites, blogs or respective categories and you’ll convert sales. It’s really that simple. :) BackcountryOutlet.com is part of the Backcountry.com suite of online gear stores that offer the best outdoor brands on the planet. The reason this particular site exists is to offer consumers massive discounts from closeouts and year old inventory. Make that clear to your customers.

There are several advanced tools in AvantLink that are perfectly compatible with the BackcountryOutlet Affiliate program. For example, by configuring the Dynamic Coupon Feed you’ll always have an up-to-date list of exceptional deals, closeout products and promotions. Use the RSS version of the coupon feed and you can also have spiderable content that will update regularly with no maintenance on your part. Let me say that again: You can add dynamic, product related content that is seen and indexed by search engines to your site by using the RSS Affiliate feeds for coupons and deals!

From the the BackcountryOutlet.com Affiliate program description:

BackcountryOutlet.com Today’s top quality gear at yesterday’s prices. BackcountryOutlet.com sells some of last year’s closeout outdoor gear at insanely low prices..

Read this program launch announcement on ABestWeb.

Let us know what we can do to help you get started from scratch, or to migrate your Affiliate marketing efforts for BackcountryOutlet.com to AvantLink. You’re in good hands with Brian Boyd for all the Backcountry.com Affiliate programs. If you need anything he’s accessible and easy to reach – Email: bboyd[at]backcountry.com, Phone: 801.746.7580 x5194

Gary & AvantLink

Backcountry.com is now live in AvantLink

Introducing another new AvantLink merchant:

Backcountry.com

Lots of Affiliates are familiar with the Backcountry.com Affiliate Program. They’ve been running a solid program for many years, retaining some of the most savvy Affiliate marketers on the planet. Combine world-class gear, an organized and high converting outdoor gear catalog, top-notch support and dedication to Affiliates and it’s easy to see why. Now add all this to a brand new, progressive partnership with AvantLink and watch out!

Hard working, ethical Affiliates: You will want to promote Backcountry.com through AvantLink. This is a no brainer for several reasons, but primarily, AvantLink offers cutting-edge tools that will 1) make your job easier, and 2) help you convert more of your hard earned traffic using Affiliate RSS feeds, product displays, custom link builders and dialed datafeeds!

From their Affiliate program description:

Backcountry.com High end gear for hard core outdoor enthusiasts. Backcountry Corp. is dedicated to being the best online retailer of the best built outdoor and backcountry gear on the planet…

In addition to announcing this new partnership, we’re also excited to mention that our friend Brian Boyd (formerly of ToolKing.com) is now your point of contact for Backcountry.com, and its sister sites. Brian recently accepted the new job at Backcountry.com as Affiliate Coordinator. He lives in Park City now full-time so be assured you’re in good hands!

Read the program launch announcement on ABestWeb.

Let us know what we can do to help you get started from scratch, or to migrate your Affiliate marketing efforts for Backcountry.com to AvantLink. You can also easily reach Brian Boyd – Email: bboyd[at]backcountry.com, Phone: 801.746.7580 x5194

Gary & AvantLink

Dads and Grads Sale from The House!

Affiliates check this one out. The House Boardshop is running a coupon promotion from now until June 13th where your customers can get 10% off everything in their store! This is one that will convert so grab the updated creative and make sure you get the details of the offer in front of your traffic asap (if you’re using the coupon feed no worries, your site is updated already).

Here is the email Mike sent out to his Affiliates: “Dads and Grads sale! Treat your Old Man and Young Ones- heck, treat yourself to an extra 10% off our already low prices. Use coupon code ‘dad2007′ in our cart to get the added discount. This offer expires June 13th, 2007.”

Creative and Coupon Feed has been updated. If you have any questions drop me a line or contact Michael Schaeffer, The House Affiliate Program Manager. His email is mikes-at-the-house.com.

Gary & AvantLink