Archive for March 2007
On March 22nd we syndicated a press release on PRWeb.com about the new Black Rhino Affiliate program. Black Rhino crafts professional grade tools, and they recently started using AvantLink as their Affiliate marketing tracking/technology provider. This is the second specialty web retailer our friends at AffiliateCrew.com have brought into our network! The other is the Little Giant Ladders’ Affiliate program. Trusted Affiliate Manager Chuck Hamrick manages both of these programs on behalf of AffiliateCrew. With Chuck you’ll always get what you need to do your job effectively. And since it’s a brand new program you could be one of the first promoting them, too.
Back to the PR piece. So far so good with this media distribution. We’ve had over 50,000 reads and 350+ media pickups already! 
We’ve also nailed some KWs we were optimizing for with this effort. Does this sound good to you? Here is the best advice I’ve found on distributing web news: Press Releases and Your Site (an ABW classic).
Here’s a quote from the Black Rhino/AvantLink co-branded release:
Avantlink’s secure and parasite-free environment means Affiliate commissions are protected to the highest degree. “We’re committed to filtering out the bad apples, so our honest and hard-working Affiliates know their commissions are safe,” says Gary Marcoccia from AvantLink. “Combine our thorough Affiliate screening process with a high-converting merchant and things work out nicely for everyone…”
You can read this entire press release: Black Rhino Launches Affiliate Program in AvantLink
Drop us a line if you would like more information on how to get started promoting Black Rhino Tools.
Gary & AvantLink
This week we had an email drop go out to the ABestWeb.com community…over 30,000 members and growing! As most know already, we sponsor a category there that we use as a public support forum for AvantLink. I thought the topic and message of the email drop was a good one so I wanted to post it to our blog as well…so here it is:
Hello Everyone,
It’s been just over a year since we opened our support forum at AbestWeb. Thanks to everyone for your contributions and feature requests! In our first year of business our goal was to build trust and lay the foundation for an ethical, quality based Affiliate network. We’re happy with the progress we’ve made.
Network Focus
AvantLink is a unique platform focusing specifically on traditional, cost per sale merchant Affiliate programs. We’ve developed an environment where Affiliates and merchants can increase revenue through the use of integrated and cutting edge Affiliate tools and exceptional support. We do not run lead generation or CPA offers.
Parasite Free
We’re committed to running a network that is free of parasites, protecting your traffic and hard earned commissions to the highest degree. We actively monitor the industry for unethical practices, and encourage our network members to help police the environment. We will not turn a blind eye to known parasites no matter how much money we stand to make from their traffic.
Merchant Exclusivity
Although we are a non-exclusive network, several of our high converting merchants have selected AvantLink as their only Affiliate marketing technology provider. You know your traffic is safe when you promote an exclusive AvantLink merchant! Review the list of our exclusive merchants on the sidebar to the right.
Refer Us!
If you like the idea of your top converting merchants offering their Affiliate programs through AvantLink’s secure environment check out our Merchant Referral Program. We will pay you $100 bounty for any qualified merchant you send our way.
Sincerely,
Gary Marcoccia
Marketing Director
gmarcoccia@avantlink.com
AvantLink Blog Headlines
The email also included a list of merchants who use AvantLink as their exclusive Affiliate marketing technology provider:
Introducing another new AvantLink merchant:
Folks, this is yet another great program to add to our already impressive Special Occasions’ category. We anticipate great conversion with their unique and Do-It-Yourself focused line of wedding favors and gifts. Their site is clean, they have competitive pricing and their staff are very responsive to customer (and Affiliate!) needs. Take a look at their site and I think you’ll agree that this is a good one to add to your sites or related categories. They pay a 10% commission on all referred sales.
“To inspire customers, we have “how-to” bridal craft streaming, on-demand videos. The first of its kind in the industry - a great branding and marketing tool. Our trend-setting favors are continually handpicked by the editors of top bridal magazines such as Modern Bride, Martha Stewart Weddings and InStyle Weddings. We also sell trendy bridal shower gifts and baby shower favors…”
Read the program launch announcement on ABestWeb.
Drop us a line at AvantLink if you need anything, or contact Cheryl Galvez the AM for Bliss! Weddings Market. Her email is: cag[at]bluegrottomedia.com.
Gary & AvantLink
Introducing another new AvantLink merchant:
Here’s another great program to add to our already impressive sports & outdoor/recreation categories. This is a company with a long history and a high-converting web store. They’ve been in the Affiliate business for some time already, but now we’re adding AvantLink’s powerful tool set to mix! The Paragon Sports program has dedicated program management in addition to performance incentives and a competitive base payout of 8%. That sure is a nice commission on a $500 family sized tent! Take a look at their site and I think you’ll agree that if you have sports or outdoor-related traffic these guys should be added.
“Paragon Sports offers over 20,000 products online, more than 300 different popular brand names and 100’s of categories. If you’re interested in sports or know the cutting edge of really fine sports equipment and clothing, then check out their site for the finest and most innovative sports gear.”
Read the program launch announcement on ABestWeb.
Drop us a line at AvantLink if you need anything, or contact Kelli Jamison the AM for Paragon Sports. Her email is: kjamison[at]paragonsports.com.
Gary & AvantLink
The last time I posted a promo from Altrec Affiliates saw some dang good conversion. Here is the next promo in the line up to help you earn more. Remember, if you’re using the Dynamic Coupon Feed for Altrec.com Outdoors it has been updated for you automatically. Click: Altrec Affiliate Program Page
There are also updated banners for you in their creative list. Here are the details hot off the press from Greg T:
Avantlink Partner:
March Promo Update: Altrec just received a huge shipment of North Face Closeouts - discontinued colors and styles at deep discount. We turned it in the warehouse and is now live on the site. I just updated all the Spring creative to reflect the new sale. Get on this immediately. North Face products at discount move.
Details:
- 200+ North Face Styles and Discontinued colors on sale
- No Coupon Needed
- Prices good until we sell out
Grab links!
Please note that this sale is on select styles and colors. If you have any questions, comments or needed data that can help your efforts, please contact me directly by phone or email. Have a great week.
Here is Greg’s contact info.
Greg Toledo Altrec.com Outdoors
541.316.2400 x146
gregt~at~altrec.com
Here is the landing page for this promo: http://www.altrec.com/outdoors/thenorthface/onsale/
All banners and text links are configured to this landing page. You can also use the Custom Link Builder tool to build your own tracking link, or pull it directly into your site by using the Dynamic Coupon Feed (see above).
Gary & AvantLink
On February 21st we were thrilled to announce that PricePoint’s Affiliate program was now live in AvantLink!
One thing I wanted everyone to be aware of is that Price Point features two killer promotions each and every month that will surely increase conversion on their already high converting site (so far in AvantLink they are converting 10.26% on ALL affiliate traffic!). Visit their site and you’ll see why they convert the way they do
I plan to post these bi-weekly promos to our blog so subscribe to the AvantLink Merchant Promotions’ RSS Feed 
to keep an eye on Price Point (and other merchant) promotions.
Here is the current promotion that Price Point is running through the end of March:
Win a Brian Lopes Autographed Marzocchi Fork - Price Point Exclusive!
Click Here for the landing page of this promotion. Banner and text links have been added to Price Point’s creative library, and the their Dynamic Coupon Feed has been updated. I would highly encourage Affiliates to use the Price Point coupon feed to take advantage of their killer rotating promotions! They already offer the best prices online for cycling gear and apparel. Tack on these promos they run on a regular basis and your conversion will go through the roof.
BTW here is the press release for the promo:
Los Angeles, CA, March 15, 2007 - It’s giveaway time again here at Pricepoint.com, the leading cycling internet mail order company. This time we have partnered with Marzocchi USA, one of the leading manufacturers of suspension forks and shocks, to give our valued customers the opportunity to win a 2007 Marzocchi 4X World Cup fork, autographed by no one other than Mr. Brian Lopes himself.
Brian Lopes, one of the most successful mountain bike racers in the world, agreed to personally autograph this one-of-a-kind Marzocchi 4X World Cup fork, the same one that he uses on his own 4X bike. And we at Pricepoint.com are going to give it away to one lucky winner. This contest starts on March 15th and runs through March 31st.
To enter, all you have to do is follow this link to http://www.pricepoint.com/giveaway_Marzocchi.htm and click on the link to review the Rules and Regulations for the Giveaway and then enter your valid e-mail address into the sign-up box. Click on the submit button to have your e-mail address entered for a chance to win – it doesn’t get much easier than that!
I also added a thread to our ABW forum about this promo (and the intense promo schedule Price Point maintains). Drop me a line if you have any questions. I want to help you get going with these guys.
Gary M
A quick note to let Affiliates know that ProboardShop.com is having an end of the season sale that should convert nicely for you. In case you’re curious and have yet to start promoting ProBoardShop, take a look at their Affiliate program detail page. This is a great opportunity to promote top board sport brands like Burton and RIDE. There are new banners and text links included in Pro Board Shop’s creative library that feature this sale, and their coupon feed has also been updated.
Here are some details of the this promotion from ProBoardShop’s Affiliate Manager (be sure to opt in to receive their emails through AvantLink):
Affiliates,
I wanted to let everybody know that we just started an end of season sale for all 2007 Burton products. The sale started a couple of days ago, and epires May 9th, or until supplies last. As always, free shipping on orders over $50, as well as free $80 sunglasses for every board purchase.
Best,
Michael Schaeffer
Also, there was a news release distributed this morning on PRWeb.com about ProBoardShop and their current end of season sale. Here’s a quote:
ProBoardshop.com offers thanks to their customers for a fantastic winter snowboard season. As a thank you they are currently offering special deals on Burton snowboards, clothing and accessories at 10% to 40% off. Each purchase qualifies for free items such as Smith or Velvet sunglasses, free shipping on purchases over $50, and excellent customer service.
Read the entire press release: ProBoardShop.com Thanks Customers for a Great Season — Offers Discount to Customers
Gary & AvantLink
On November 10th of last year we announced the brand new Paradise Pen Affiliate Program as the first program in our Luxury Gifts category. So far so good…to date this program has converted at over 6.5% network wide with all Affiliate traffic!! Have a look at their site and you’ll see why. Pretty impressive site these guys have put together.
The purpose of this post is to let everyone know that we have taken over the management of the ParadisePen.com Affiliate program. We have some exciting plans for this one folks. Jeff Paradise and crew know the value of their Affiliate channel and they are willing to do what it takes to crank this one up big time! Stay tuned for some great promos to come.
–
To start things off, here’s a good offer to promote that’s valid through the end of March:
Fountain Pen Festival - Buy 1 fountain pen get 15% Off, Buy 2 or more fountain pens, get 20% off! (landing page)
This promotion has been added already to Paradise Pen’s Dynamic Coupon Feed. It’s also accessible as stand alone text or banner ads in their creative library. If you wish to create your own campaign just use the landing page included above and AvantLink’s Custom Link Builder and you’re off and running!
Let us know if you need anything to get started with this great program.
Gary & AvantLink
Are you feeling lucky? If you act fast it will be worth it!
If you’re not opt-in to the Altrec.com Affiliate program emails you should be. Greg Toledo, Altrec Affiliate Manager, does an amazing job of arming his Affiliates with promos and coupons that convert. If you opt-in, offers like this may just show up more often than not out of the blue! This is a two-day promo that started today and expires Friday at 10AM PST. Here are the details…straight from Greg’s email:
Offer your customers an extra 25% off Sale Goods for the next 48 hours. We have a ton of product already on sale and we need to get it out the door to make room for spring and summer product. Act quickly and you will feel it in your commission check.
Specifics:
- Use Coupon Code Lucky25
- 25% Off already on sale gear and clothing
- Expires Friday at 10am PST
Drop me a line or contact Greg Toledo if you have any questions.
Greg Toledo Altrec.com
541.316.2400 x146
gregt[at]altrec.com
ABestWeb Announcement: 48 Hour Coupon
Gary & AvantLink
MyNursingUniforms.com was in the first wave of merchants to use AvantLink as their exclusive Affiliate network in 2006. They offer the best deals online in nursing uniform apparel and Dickies scrubs. If you surf around their site a bit you’ll find statements like “Your Low Price is Guaranteed at My Nursing Uniforms” and “And we absolutely refuse to be undersold”. The program has enjoyed consistent growth and Affiliates love the 4.69% network conversion rate so far for 2007!
This week Durk Price from eAccountable.com took over the Affiliate management for My Nursing Uniforms. If you’ve enjoyed your earnings so far, hold on. Expect to see some exciting things with eAccountable in charge! Durk already released a news article through the PRWeb.com distribution channel. Here is a snippet from the press release:
With a recommendation from AvantLink, the owner of My Nursing Uniforms, Alan Weissman, chose Durk Price and eAccountable Marketing Systems to take over the day-to-day management and growth of the affiliate program. Mr. Weissman noted: “eAccountable had a tremendous combination of every day experience and a great strategy for growth…
Read the enitre press release: MyNursingUniforms.com Hires eAccountable to Boost Affiliate Program
