Introducing a new, exclusive AvantLink merchant:

GoLite

GoLite was founded on the simple idea that, when it comes to your outdoor gear, less is more. It’s a philosophy that continues to move the company forward as they create innovative equipment and apparel designed to be faster on the trail and lighter on the planet.

While our commitment to this simple idea has fueled us to increase the performance and reduce the environmental impact of our gear, it has also driven us to re-evaluate and evolve the way we do business, which is why GoLite is now going direct.

GoLite’s entire range of world-class equipment and apparel is now available at a lower price and a lighter environmental impact in their own stores and their own website. Jump on this opportunity now to be one of the first Affiliates to promote this legendary brand.

Launch Promo! The first 10 affiliates to refer $750 in sales to GoLite will have the choice of one of the following products:

• Malpais Trinity 3-Layer Liteshell Jacket (men’s or women’s)
• Demaree Canyon 800 Fill Down Jacket (men’s or women’s)

GoLite Affiliate program highlights include:

• Earn up to 8% for every sale
• 120 day cookie duration
• $120 average order value
• Dedicated affiliate management
• Aggressive pricing model = high volume & conversion
• Exclusivity! GoLite is only available at their online & physical stores
• Unlimited return policy for defective gear

Let us know what we can do to help you get started promoting GoLite. Contact anyone at AvantLink or the program manager Brian Boyd, bboyd@golite.com.

Introducing a new, exclusive AvantLink merchant:

Live Out There

Live Out There is Canada’s fastest growing online outdoor store. Based in Calgary, Live Out There got its start as part of the Out There Adventure Centre on Calgary’s Stephen Avenue. Live Out There has since grown significantly, becoming its own company. They carry all of the best outdoor apparel brands, and are launching more all the time. With great customer service, free shipping and returns on all orders, and an enthusiastic and talented team, you’ll definitely want to sign up to the Live Out There Affiliate program.

Program highlights include:

• 7% commission
• Average cart size over $200 CAD
• Free shipping & returns ALL orders
• 60 day cookie life

Let us know what we can do to help you get started promoting Live Out There. Contact anyone at AvantLink or the program manager David Nagy, dave@liveoutthere.com.

If you’re an AvantLink Affiliate you probably already noticed, but yesterday we rolled out a killer upgrade to the former “Tools” index page within the internal account management interface. It occurred to us that although we have all this educational material (like individual tool/screencasts tutorials) on the public tool pages, this info was not available on the internal pages…which is probably where you spend all your time when using our site.

On our main internal (header) nav the link for “Tools” is now “Ad Tools”. Note when you hover over “Ad Tools” a drop down menu is displayed (with sub-menus as well), allowing you access to the tool configuration forms right from the main nav. Once you go to the “Ad Tools” page you’ll notice a more organized list that includes icons specific to each tool we offer. Underneath each tool snippet/listing you’ll also find links for access to the tool configuration forms.

Although the “Ad Tools” page looks different, access to everything you need in terms of configuration and tool subscription management is available from that page just like you’re used to. It’s important to also note that now we have dedicated pages for each tool. On these tool pages (accessible by clicking tool names on the index, or via the sidebar navigation) you can find a brief description as well as the embedded screencast tutorial for that tool.

Please submit a comment below to let us know what you think!

From June 5th-8th we will be exhibiting at the McCormick Place, Chicago for IRCE 2012. We invite you to come by our booth (#435) to find out why Avantlink.com is the preferred network and Affiliate analytics platform for a growing number of online advertisers.

• Exhibition Hall Booth: 435

Here is a link to the conference agenda for your reference. Drop us a line if you plan to stop by. Hope to see you there!

Nearly a year ago in June of 2011, we introduced our clients (and essentially the Affiliate marketing world) to AvantMetrics with: AvantMetrics – Affiliate Marketing Analytics

We are pleased to announce that as of today, the AvantMetrics.com website is live! Up until the launch of the site, the only information available for the service was via an info page on AvantLink.com in the “Merchants” seection. But since the service is now available to any online advertiser (not just clients of the AvantLink network) it was the logical next step to build the site, and the stand alone reporting interface on the back-end. Kudos to Flint Creative here in Park City for another great site design! (they also designed AvantLink.com)

Since June of 2011 when we announced the product coming out of BETA, several AvantLink merchants have taken full advantage of the powerful services available with the v1 release of the platform (we actually offer the platform FREE for programs we manage!). Affiliate programs using AvantMetrics v1 have the ability to:

• Manage all third party tracking pixels (using pixel container functionality)
• Apply business rules for shared attribution (based on predefined Affiliate referral groups)
• De-duplicate multi-network commissions (for those using more than one network)
• De-duplicate internal marketing channels (to measure ROI for all marketing channels)

Take a look at the brief Prezi below or visit the website for more information. If you would like to speak with someone about AvantMetrics, and how it can improve your web marketing ROI, drop us a line. Note that discounted rates are available for existing AvantLink clients. Questions or comments encouraged…so please post your thoughts!

Official Press Release @PRWeb: AvantLink Introduces Proprietary Web Analytics Platform

Introducing a new, exclusive AvantLink merchant:

Beach Bocce Ball

“Best. Beach Game. Ever”

The Beach Bocce Ball Affiliate Program offers Affiliates the ability to earn great commissions by driving visitors to the premiere bocce ball set on the market. Access exclusive creative assets, product links, and guidance from an experienced program management team. Beach Bocce Ball Affiliate program highlights include:

• 10% Commission
• Exclusive Product Offering
• 120 Day Cookie Duration
• Average Order Size $94.95
• PS Web Solutions Program Management

Let us know what we can do to help you get started promoting Beach Bocce Ball. Contact anyone at AvantLink or the program manager Paul Schroader, bbb@pswebsolutions.com.

Please login to get tracking links. Apply to program links included below.

Spring is here and Mother’s Day is just around the corner! In just over a week we’ll be celebrating Mom’s across the country, and merchants have lined up to get their special offers in front of you.

IMPORTANT NOTE: Observe the start and end dates for each promo. Many are not active yet so you won’t be able to get access to the campaign code. But flag this message and be sure to feature these promos as soon as they go live.

Apparel | Arts/Crafts | Fitness | Food/Beverage | Footwear | Gifts/Flowers | Home/Garden | Hunting/Fishing/Firearms | Motor Sports | Outdoor/Recreation | Special Occasion | Sports | Tools |

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Apparel

Axl’s Closet (Apply)
Mother’s Rejoice 20% off Your Kids Entire Order
Promo Details: Take an additional 20% off your entire cart.
Coupon Code: SPRING_20%
Start Date: 5/1/12
End Date: 5/13/12

Carhartt (Apply)
Carhartt’s Mother’s Day Promo
Promo Details: Buy $150 in Women’s and get a free Women’s wallet.
Coupon Code: carharttmom
Start Date: 5/2/12
End Date: 5/9/12

Eddie Bauer (Apply)
Summer Essentials
Promo Details: Eddie Bauer Summer Essentials. Buy One, Get One 50% Off. Mix & Match Over 150 Styles.
Start Date: 4/30/12
End Date: 5/13/12

Eddie Bauer (Apply)
Mothers Day Gift Guide
Promo Details: From Lace Dresses to Handbags that Shine Eddie Bauer has Everything You Need to Make Moms Day.
Start Date: 5/1/12
End Date: 5/13/12

Little Ruler (Apply)
Shipping Deals for you, Hot Mama! Happy Mother’s Day!
Promo Details: Free USPS Shipping on any US Order (FREEMAMASHIP)
Coupon Code: FREEMAMASHIP
Start Date: 5/3/12
End Date: 5/7/12

Little Ruler (Apply)
Shipping Deals for you, Hot Mama! Happy Mother’s Day!
Promo Details: USPS INTRL $10 Shipping Credit on any International Order (INTLMAMASHIP)
Coupon Code: INTLMAMASHIP
Start Date: 5/3/12
End Date: 5/7/12

Mexicali Blues (Apply)
Mothers Day Exclusive
Promo Details: 15% off your purchase.
Coupon Code: thanksmom
Start Date: 5/7/12
End Date: 5/14/12

RCC Western Stores (Apply)
25% Off all Handbags!
Promo Details: Mother’s Day Special! 25% Off all Handbags!
Start Date: 4/27/12
End Date: 5/13/12

RCC Western Stores (Apply)
25% Off all Montana Silversmiths Jewelry, Buckles and Gifts!
Promo Details: 25% Off Montana Silversmiths Jewelry, Buckles and Gifts! Mother’s Day Special
Start Date: 4/27/12
End Date: 5/13/12

C28 (Apply)
15% Off Personalized Christian Jewelry
Promo Details: 15% off all personalized jewelry
Start Date: 5/1/12
End Date: 5/7/12

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Arts/Crafts

AllPopArt (Apply)
Mother’s Day 5% OFF
Promo Details: This offer includes 5% off any purchase on allpopart.com. Just use the coupon code at checkout to save.
Coupon Code: AFL112
Start Date: 3/19/12
End Date: 5/13/12

AllPopArt (Apply)
Mother’s Day Free Shipping
Promo Details: This offer is for free shipping for orders being shipped anywhere in the Continental US. No code necessary.
Start Date: 3/19/12
End Date: 5/13/12

AllPopArt (Apply)
Regular Mother’s Day Ads
Promo Details: In addition to these promotional Mother’s Day ads, we have regular ads with Mother’s Day content. No offer or code to use.
Start Date: Now
End Date: 5/13/12

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Fitness

Healthrider (Apply)
Save $30 on HealthRider AccuRate Wireless Heart Rate Monitor
Promo Details: Healthy Heart for Moms this Mother’s Day with HealthRider AccuRate Wireless Heart Rate Monitor – $30 off!
Start Date: 5/1/12
End Date: Ongoing

Horizon Fitness (Apply)
Save $200 on Horizon Fitness M-4 Bike
Promo Details: Ease out stress from work and family for your mom this Mother’s Day with Horizon Fitness M-4 Bike – $200 OFF!
Start Date: 5/1/12
End Date: Ongoing

LifeCORE Fitness (Apply)
LifeCore LC985VG Elliptical Now Only $999 – quality and value that stand out among the rest.
Promo Details: Support your mom’s total cardio workout with LifeCore LC985VG Elliptical – Now Only $999!
Start Date: 5/1/12
End Date: Ongoing

Sole Fitness (Apply)
FREE Inside Shipping on Sole Fitness F80 Treadmill – a $99 value.
Promo Details: Treat your mother to a Hilton-like gym with Sole Fitness F80 Treadmill – FREE Inside Shipping (a $99 value).
Start Date: 5/1/12
End Date: Ongoing

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Food/Beverage

(Apply)
Free Shipping Plus 5% OFF at Wisefoodstorage.com for Mother’s Day!
Promo Details: Mother’s Day is fast approaching and Wise Food Storage is here to celebrate! Wise Foods is giving out 5% Off and a free shipping on all orders. You can now enjoy eating ready-made products especially when you are camping, hunting, and even eating in your home.
Coupon Code: WISEFREESHIP5OFF
Start Date: 5/1/12
End Date: 5/15/12

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Footwear

Danner (Apply)
Mother’s Day Free Shipping
Promo Details: Free Shipping on Women’s Hiking Boots from Danner.
Start Date: 5/1/12
End Date: 5/13/12

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Gifts/Flowers

The Flower Factory (Apply)
Mothers Day 10% Off Coupon
Promo Details: Receive 10% Off Flowers and Gifts from The Flower Factory.
Coupon Code: MOM
Start Date: 5/1/12
End Date: 5/11/12

The Flower Factory (Apply)
Mothers Day Incentive
Promo Details: Tell us why your Mom deserves flowers from The Flower Factory. Enter for a chance to win a beautiful flower arrangement, “Mixed Spring Mother’s Day Arrangement – $75 value”. Contest Guidelines: Blog Post must be posted by end of day May 10th and have a Mothers Day banners link or banner to The Flower Factory, blog posts will be counted as two entries. If you don’t have a blog, Mothers Day banners or link placement on your site will also qualify as one entry but must be submitted as an entry. To enter, send your blog post or page URL to theflowerfactory@avantlink.com by May 10. Blog post must contain a link or banner from The Flower Factory. Limit one contest entry per blog/site. Judges decision will be final. One entry per site/blog Winners will be notified by May 11 via email, at which time you will need to disclose the name and address of where to send the flowers.
The Flower Factory reserves the right to substitute a bouquet of equal or less value if The Fabled Beauty is out of stock.
Start Date: 5/1/12
End Date: 5/11/12

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Home/Garden

Calendars.com (Apply)
Mother’s Day 2012 Coupon
Promo Details: 15% off non-clearance merchandise.
Coupon Code: THANKSMOM
Start Date: 5/1/12
End Date: 5/31/12

Calendars.com (Apply)
Mother’s Day 2012 Clearance
Promo Details: 50-75% off ALL 2012 calendars.
Start Date: 5/3/12
End Date: 5/31/12

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Hunting/Fishing/Firearms

AvidMaxOutfitters.com (Apply)
Acme Made Lombard Sleeve
Promo Details: 50% Off Coupon To The White 13″ or 15″ Acme Made Lombard Macbook Pro/Laptop Sleeve.
Coupon Code: ACMESLEEVE50
Start Date: 5/4/12
End Date: 5/13/12

AvidMaxOutfitters.com (Apply)
Blackrapid Womens Camera Straps
Promo Details: $10 Off Blackrapid Womens Straps.
Coupon Code: RAPIDWOMENS10
Start Date: 5/4/12
End Date: 5/13/12

AvidMaxOutfitters.com (Apply)
Lilypond Women’s Bags
Promo Details: 20% Off All Lilypond Women’s Bags, Purses, Carry-alls And More.
Coupon Code: LILYPOND20
Start Date: 5/4/12
End Date: 5/13/12

Brownells.com (Apply)
Products She’ll Love
Promo Details: Shop Brownells.com this Mother’s Day for products she’ll love.
Start Date: 5/2/12
End Date: 5/13/12

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Motor Sports

Motorcycle Superstore (Apply)
Double Commission for the month of May
Promo Details: Double Commission for any affiliate who produces at least $500 in sales for the Motorcycle Superstore Affiliate Program.
Start Date: 5/1/12
End Date: 5/31/12

Motorcycle Superstore (Apply)
Helmet Super Sale
Promo Details: Save up to 75% off MSRP on top brand closeout helmets from Bell, Shoei, O’Neal, Fly, Scorpion, Icon, Speed and Strength and more. Get Mom that helmet she has always wanted!
Start Date: 5/1/12
End Date: 5/31/12 (while supplies last)

Motorcycle Superstore (Apply)
Fox Racing Casual Apparel Sale
Promo Details: Take advantage of 20% – 56% off the hottest styles of Fox Racing Casual Apparel for Men, Women and Children.
Start Date: 5/1/12
End Date: 5/31/12 (while supplies last)

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Outdoor/Recreation

AppOutdoors.com (Apply)
Free Shipping!
Promo Details: Free Shipping on orders over $75! (Excludes oversize items. Examples include, but are not limited to skis, snowboards, large backpacks, etc.)
Start Date: Now
End Date: Ongoing

AppOutdoors.com (Apply)
Mother’s Day Life is Good Discount!
Promo Details: Get 15% off all non-discounted Life is Good brand clothing and merchandise from now through the end of Mother’s Day! Simply enter the code MOMSLIFEISGOOD at check out to receive 15% off your Life is Good merchandise, (Excludes currently marked down or reduced price items)
Coupon Code: MOMSLIFEISGOOD
Start Date: 5/3/12
End Date: 5/13/12

Bigskycountry.com (Apply)
Your mom picks her own flowers.
Promo Details: Large selection of Women’s gear, clothing, and footwear on sale, plus Free Shipping on orders over $45 .
Start Date: 5/5/12
End Date: 5/13/12

Christy Sports (Apply)
$50 Off Kid Carrier Backpacks!
Promo Details: Take $50 off any kid carrier backpack. Use coupon code: KidCarrier at checkout.
Coupon Code: KidCarrier
Start Date: 5/2/12
End Date: 5/13/12

Christy Sports (Apply)
Up To 50% Off Women’s Ski Gear, Board Gear & Clothing
Promo Details: Find that perfect gift for the mother who loves to hit the slopes. Women’s ski gear, board gear, and clothing now up to 50% off at Christy Sports.
Start Date: Now
End Date: Ongoing

Driftwagon (Apply)
Mothers’ Day Treat for YOU
Promo Details: Mothers day is all month long here at driftwagon.com. Use this coupon code to get an additional 10% off your entire purchase. By the way everything is already 50-80% off retail. Sign in or become a member and save big $ at driftwagon.com . Bikinis, tees, shoes and accessories!
Coupon Code: 10OFFDW
Start Date: 5/2/12
End Date: 5/30/12

Half-Moon Outfitters (Apply)
Mothers’ Day Treat for YOU
Promo Details: Mothers day is all month long here at driftwagon.com. Use this coupon code to get an additional 10% off your entire purchase. By the way everything is already 50-80% off retail. Sign in or become a member and save big $ at driftwagon.com . Bikinis, tees, shoes and accessories!
Start Date: 4/27/12
End Date: 5/15/12 (while supplies last)

LeftLane Sports (Apply)
LeftLane Sports Mother’s Day Sales
Promo Details: Mother’s Day Sale! 50-70% Off Retail On All Outdoor Gear At LeftLane Sports!
Start Date: 5/1/12
End Date: 5/13/12

outdoor DIVAS (Apply)
Free Shipping on All Orders
Promo Details: Free Ground Shipping on All Orders from May 1-14th, 2012.
Coupon Code: FREESHIPPING
Start Date: 5/1/12
End Date: 5/14/12

outdoor DIVAS (Apply)
Buy 2 Items, Take an Extra 10% OFF!
Promo Details: Buy 2 items, take additional 10% off!
Coupon Code: MD2012
Start Date: 5/1/12
End Date: 5/31/12

outdoor DIVAS (Apply)
Buy 3 Items, Take an Extra 15% OFF!
Promo Details: Buy 3 items, take additional 15% off!
Coupon Code: MD2012
Start Date: 5/1/12
End Date: 5/31/12

RAMP Sports (Apply)
RAMP Paddleboards
Promo Details: Buy an iSUP package and get skis for $169 / Boards for $99. Free shipping included.
Start Date: 5/2/12
End Date: 5/31/12

RockCreek.com (Apply)
Rock/Creek Mother’s Day Coupon
Promo Details: Take 20% off one non-sale item! Excludes boats, electronics, Patagonia & Oakley.
Coupon Code: MOM44
Start Date: 5/1/12
End Date: 5/13/12

Sierra Trading Post (Apply)
Shop for Mom at Sierra Trading Post this Mother’s Day
Promo Details: Save an additional 20% on Mother’s Day gifts!
Coupon Code: AVMOMSDAY2
Start Date: 4/26/12
End Date: 5/13/12

Tahoe Mountain Sports (Apply)
Free Scarf with Purchase Over $80
Promo Details: Get a free Lole scarf with every Mother’s Day purchase over $80.
Start Date: 5/2/12
End Date: 5/13/12

Tahoe Mountain Sports (Apply)
All Swimwear for Mother’s Day 15% Off
Promo Details: Take 15% off all the newest swimwear for Mother’s Day. Brands like Reef, Carve Designs, and Next qualify for the promotion. Code expires Monday 5/14/12.
Coupon Code: Swim15
Start Date: 5/2/12
End Date: 5/14/12

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Special Occasion

Greeting Card Universe (Apply)
$1.99 Mother’s Day Cards
Promo Details: All Mother’s Day Cards are only $1.99 each!
Coupon Code: MOMSDAY199
Start Date: 4/30/12
End Date: 5/7/12

HansonEllis.com (Apply)
Save $10 Off on your order of $100+
Promo Details: Save $10 Off on your order of $100+ at HansonEllis.com.
Coupon Code: SAVE10A
Start Date: Now
End Date: Ongoing

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Sports

Fontana Sports (Apply)
Save 20% on any order!!
Promo Details: Find a perfect gift for your Mom this Mother’s Day and save on all outdoor gear and wear. Take 20% OFF any order with coupon code MOM20.
Coupon Code: MOM20
Start Date: 5/1/12
End Date: 5/13/12

Sports Authority (Apply)
$15 OFF Your Online Order Over $100!
Promo Details: Regular online exclusions apply, discount automatically applied upon click on link.
Start Date: 5/1/12
End Date: 5/13/12

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Tools

ToolKing.com (Apply)
Save 29% plus Free Shipping on Little Giant Flip-N-Lite Ladder Starting at $60.31
Promo Details: Make house cleaning easy for mom this Mother’s Day with the safest yet inexpensive Little Giant Flip-N-Lite Ladder – You Save 29%.
Start Date: Now
End Date: Ongoing

Introducing a new AvantLink merchant:

Cabela’s

Cabela’s dominates the outdoor industry with high-performance hunting, fishing and camping gear. Since their founding in 1961, strong brand recognition, unmatched customer loyalty and Cabela’s legendary guarantee has cemented their reputation as the World’s Foremost Outfitter®.

Cabela’s offers a huge selection of quality-first men’s and women’s apparel, footwear, nature-inspired home decor, food-processing tools and kitchenware. Constantly updated sale items, customer incentives and the popular Bargain Cave makes Cabela’s a value leader with special buys on top items and great money-saving deals.

Cabela’s Affiliate program (Sign-Up) highlights include:

• Earn up to 6% commission
• 14-day cookie duration
• Dedicated program management
• Top brands in the outdoor industry
• Legendary Customer Service
• Average order value of $130+
• Free shipping to any U.S. Cabela’s retail store
• Commission on giftcards
• Product datafeed of over 250,000 SKUs
• Over 4% conversion

Let us know what we can do to help you get started promoting Cabela’s. Contact anyone at AvantLink or the program manager Dustin McCormick, dustin.mccormick@cabelas.com.

Introducing a new AvantLink merchant:

Jenson USA

Jenson USA is dedicated to customers and making sure they are satisfied. Promote this leading online retailer for complete bicycles, bike parts, apparel and accessories. Jenson USA supplies everything today’s cyclists want and need.

Jenson USA is looking for Affiliates who enjoy what they do, who take pride in their work, and enjoy affiliations with companies that support healthy lifestyles and all around fun. Apply Now to get in on this killer opportunity!

In the words of TurboJared Saunders, this is just part of why you should promote Jenson USA.

We have a bulletproof, reliable website with excellent uptime and a simple shopping cart. Our Guaranteed Low Price program combined with a huge selection (over 9,000 items with over 24,000 individual SKU’s) which means a better EPC for you and confident shopping for your traffic.

Jenson USA Affiliate program highlights include:

• 5% Commission baseline.
• 60-day cookie duration.
• Lifetime program average purchase amount of $143.18.
• 30-day averages over $200.
• 12-month program EPC average of $80.73.
• Solid 2% program conversion rate.

Let us know what we can do to help you get started promoting Jenson USA. Contact anyone at AvantLink or the program manager Jared Saunders, jsaunders@jensonusa.com.

Introducing a new, exclusive AvantLink merchant:

Tumbleweed Tiny House Company

Earn 20%/sale by teaming up with the leader in the Small House Movement. People love their houses! The Tumbleweed Tiny House Company has been on HGTV’s Design Star, Oprah, Travel Channel’s Extreme RV, CNN’s Anderson Cooper and more. Tumbleweed Tiny Houses have been featured on the home page of yahoo.com, aol.com, msn.com and more. Homes range from 65 square foot portable homes to 847 square foot 3 bedroom houses.

Tumbleweed Tiny House Company specializes in educational products from $10 to $900 for the Do-It-Yourself builder. Join their Affiliate program today!

Products earning a sales commission include:

• The Small House Book (written by company founder Jay Shafer)
• Tumbleweed DIY Book of Backyard Cottages (written by company founder Jay Shafer)
• Small House Plans ranging from 65 square feet to 847 square feet
• Track camper plans
• House building workshops around the country (2-4 per month)
• Merchandise

Key Benefits:

• Earn a 20% commission on eligible products
• Participate in special product promotions
• Local seminars that can be offered on regional sites
• Top affiliates receive promotional items to give away on their websites such as a copy of our book
• Average order is approximately $70
• The typical commission is $14 per sale
• Conversion rate is 1 sale per 250 unique visitors, and 1 sale per 380 total visits
• Return rate is approximately 1%

Program Terms:

• Baseline percentage payout is 20%
• Cookies last for 90 days

Let us know what we can do to help you get started promoting Tumbleweed Tiny House Company. Contact anyone at AvantLink or the program manager Bridget Thornton, bridget@tumbleweedhouses.com.